Most of us would like to believe we are not biased. The question is not "are you biased?" but rather "HOW are you biased. Bias blind spot

There is a secret to becoming more likable and it's remarkably simple. Psychologists call this phenomenon the "reciprocity of liking."

We'd all like to think that we are rational thinkers and decision makers all the time. As amazing as the brain is, it's also very flawed.

The human brain processes over 1,000 bits of data per second. It's not surprising that it takes shortcuts. They're called cognitive biases.